3 Old Bad SEO Strategies Can Get Your Site Google Penalized

Have you hired any SEO service provider for your website without knowing about their exactly doing the activity? Hopefully not, but there is chance that you negotiate about pricing without focusing on quality so activities being offered. Since there are many marketers who are so service providers but do not follow Google’s guidelines for following best SEO practices. So if you have never been in the Google penalty kinder of Panda or Penguin than you could be just because of doing bad and old ineffective activities. Complete results say goodbye to all your branding and online reputation.

In this start of year 2017 we would like to update you about 3 crucial SEO strategies which should be taken care before you on-board with any of the SEO service providers.

1. Homepage backlinking:

It is good to create Backlink for our homepage but creating multiple backlinks only for homepage when comparing with other webpages is not good strategy. Some of the companies says that acquiring homepage Backlink is good and increase brand awareness, however it is not the fact atleast not in year 2017. In previous decade year 2015, this strategy was helpful for ranking website higher. “John Mueller” who is Google authorized webmaster said, “Creating Backlink for Home Page in natural way is good, but if you Spam this than you might also Spam”.

Homepage Link + Exactly Match Anchor Text = Leading to Google Penalty

So make a balance between creating Backlinks for homepage and for other pages you have.

2. Link Farming or generating Link Wheel:

Link farming is just a series of free websites which allow creating page on their websites like wordpress, blogger and many other. For generating Backlinks, webmasters creates pages on these platforms and put some related content. This does not has any sense and not beneficial in ranking and all. Same way some of the webmasters prefer creating a backlink circle (link wheel) with their content network websites.

So Link wheel or Farming is not a strategy but it is the trick for creating many Articles containing one link of your website which Google can catch easily and cause to penalty.

3. Backlinking from Penalize website:

Not all but most of the backlinks are beneficial in getting higher rank in SERP. However if you are not analyzing background of backlinks offering websites then this can also be a reason of moving your website towards to penalty or sandbox.

So never tried to generate Backlinks from already penalize websites as instead creating Backlink it redirect you towards to Google penalty.

Anything Else for Preventing from Bad SEO activities:

Apart from above 3 there are many other activities which should be taken care before you go for them. But these 3 activities are which still being used by seo service provider which cause to Google penalty and nothing else. There are many other companies which are offering ethical seo services like Digital Bulbs having a team of perfect SEO strategist to serve it’s clients in well manner.

Tips Get Success For Your Brand Through Bulk SMS Marketing.

There are many marketing services through which you can promote your brand and reach many customers effectively. But, the question here arises, how bulk SMS marketing act as an effective marketing service for your businesses? It is cost-effective, quick and instant. These are the prime reasons due to which it is gaining popularity and most of the brands are using SMS marketing for their business.

Flexibility and Speed:

All brands need to be geared to respond to the ease of the advanced business world, as adaptability and flexibility are important to responding to the continually changing market situations. With the bulk messaging marketing, campaigns can be considered and conveyed to their intended target audience within few minutes.

Open Rates

98% of all messages are opened by the recipient and within a fraction of seconds. It sounds great. Isn’t it? However, when compared to the open rate of email. Also, the way that of those messages that are really opened the normal open time on these is around forty-eight hours. So in the event that you need to ensure that your SMS is seen by the recipients in your marketing database.

Low Cost

Newspaper ads, TV commercials and almost all forms of outdoor advertising cost prohibitive for most small to medium sized businesses. Bulk SMS marketing, on the other hand, has such low set up and running costs that campaigns can be launched and executed for a tiny fraction of the costs associated with the more traditional marketing methods.


TV ads, newspaper ads and all types of open air publicizing are cost restrictive for most little to medium estimated organizations. Mass SMS advertising, then again has such low set up and running costs that battles can be propelled and executed for a little portion of costs related to the more customary showcasing techniques.


SMS can be customized to the and send to the recipient within some seconds. They can likewise be customized in light of the customer’s past purchasing behavior. It can be based on demographics as well as based on stores. To attempt and accomplish this level of customization in some other type of promoting would be costly. With bulk SMS, it should be possible for no additional cost and additionally have an interestingly powerful effect on the recipient.

Regularity Matters:

While doing SMS marketing you need to understand that you shouldn’t flood your customer’s inbox with plenty of messages every month. It will make your customer angry and will unsubscribe from the service. You shouldn’t leave it too long without sending messages, customers may forget you in this case. For this, you need to maintain a regular pattern. Follow a weekly or monthly pattern to send SMS to your customer.

To conclude, you should know that nowadays mobile phone is considered as the first screen and not the third screen. What is the most widespread technique on the mobile phone? It is SMS function. It is the time to reach your customers directly and instantly. Therefore, SMS marketing can bring success to your business effectively.